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. Difflock Royalty
Joined: 19 Jun 2002 Odometer: 40007 Location: Northern Ireland's Gold Coast
2009 Land Rover 110 CSW
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Posted: Mon Aug 05, 2013 8:21 pm Post subject: Under New Management
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As some of you may be aware, Difflock has changed hands several times in the past couple of years. It is now, once again, under new ownership and has been since April.
The new owners would like to keep their ownership confidential owing to their involvement in other 4X4 related businesses but it is suffice to say they are very experienced and well respected in the 4X4 community. They also believe, unlike some of the other recent owners of Difflock, in the same principles as Simon and Peter, the founders of Difflock.
The new owners believe that the forum isn't supposed to be about them but it is about the community that use it and that it is a way to promote the Difflock Store which is the actual business of Difflock. To this end they intend to let the forum continue without any real interference. However they recognised that something needed to be done about the shop.
The shop had to be taken down due to the change of servers, the system was also as old as the hills, and needed updating. Sadly it is taking longer to get the shop back up and running due to the large number of products being added but it is going to be worth waiting for.
The owners would like to reiterate that Difflock is a forum for the members and will remain so.
__________________________________ Bert the Defender 110 XS - because it's Cool (work it out yourself!)
Lolita the Lightweight
???? the V8 90 CSW
Suzuki DL1000 V-Strom - yes that's right, I have a Zook!
Last edited by . on Tue Dec 24, 2013 10:00 am; edited 3 times in total |
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spannerman69 Mud Obsessed
Joined: 01 Oct 2003 Odometer: 2807 Location: st.helens
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Posted: Mon Aug 05, 2013 8:38 pm Post subject:
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well thats nice to know . any ideas when the shop will be up and running again .
__________________________________ member of the dcjc |
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. Difflock Royalty
Joined: 19 Jun 2002 Odometer: 40007 Location: Northern Ireland's Gold Coast
2009 Land Rover 110 CSW
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Posted: Tue Aug 06, 2013 6:41 am Post subject:
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I believe we haven't long to wait now but you can still place orders on the phone in the meantime
__________________________________ Bert the Defender 110 XS - because it's Cool (work it out yourself!)
Lolita the Lightweight
???? the V8 90 CSW
Suzuki DL1000 V-Strom - yes that's right, I have a Zook! |
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absquatulation Off-Road Guru
Joined: 17 Apr 2005 Odometer: 1922 Location: Lost
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Posted: Tue Aug 06, 2013 12:40 pm Post subject:
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Can we start a poll to guess who is the new owner(s) of Difflock.
As I have already incurred the wrath of "AllHailTheAdmin", then perhaps I shouldn't be the one to start the ball rolling, but I think it is Lord Lucan.
__________________________________ I'm not here...... |
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. Difflock Royalty
Joined: 19 Jun 2002 Odometer: 40007 Location: Northern Ireland's Gold Coast
2009 Land Rover 110 CSW
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Posted: Tue Aug 06, 2013 1:09 pm Post subject:
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Do you think there will be Shergar burgers for sale in the shop?
__________________________________ Bert the Defender 110 XS - because it's Cool (work it out yourself!)
Lolita the Lightweight
???? the V8 90 CSW
Suzuki DL1000 V-Strom - yes that's right, I have a Zook! |
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Toseland Mud Obsessed
Joined: 25 Oct 2011 Odometer: 3209 Location: cardiff
1999 Suzuki Vitara
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Posted: Tue Aug 06, 2013 4:42 pm Post subject:
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will the difflock mafia and difflock bad joke club be remaining?
__________________________________ I live by 2 sayings:
1. The beatings will continue until morale improves
2. Pain is just Weakness leaving the body..
The feeling you get when you first smash your shaft out, is one you will never forget.. especially if you do it in front of 10 guys. |
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absquatulation Off-Road Guru
Joined: 17 Apr 2005 Odometer: 1922 Location: Lost
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Posted: Tue Aug 06, 2013 6:48 pm Post subject:
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Toseland wrote: | will the difflock mafia and difflock bad joke club be remaining? |
. wrote: | Do you think there will be Shergar burgers for sale in the shop? |
Clearly........
__________________________________ I'm not here...... |
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Nightbar Difflock Royalty
Joined: 30 Sep 2003 Odometer: 20799 Location: In a state of anticipation...
1999 Land Rover Defender
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Posted: Sat Aug 17, 2013 11:23 am Post subject:
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Don't know who you mean...
...omerta
__________________________________ The ex-Difflock Ambassador to Naples, Sir Nightbar DCJC DFS and 2 bars.
Plant a tree for the Difflock 3 |
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rob90 Mud Obsessed
Joined: 11 Feb 2004 Odometer: 5388 Location: Brockworth
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Posted: Fri Oct 25, 2013 7:53 am Post subject:
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It must be going to be either a fantastic shop or a huge anti climax as it's still not up and unning yet
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. Difflock Royalty
Joined: 19 Jun 2002 Odometer: 40007 Location: Northern Ireland's Gold Coast
2009 Land Rover 110 CSW
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Posted: Fri Oct 25, 2013 9:19 am Post subject:
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I think it will be the former. I understand they are still loading products, last count they were up to about 5000!
__________________________________ Bert the Defender 110 XS - because it's Cool (work it out yourself!)
Lolita the Lightweight
???? the V8 90 CSW
Suzuki DL1000 V-Strom - yes that's right, I have a Zook! |
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Xpajun Mud Obsessed
Joined: 22 Sep 2008 Odometer: 3245
1988 Mitsubishi Shogun
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Posted: Fri Oct 25, 2013 1:12 pm Post subject:
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. wrote: | I think it will be the former. I understand they are still loading products, last count they were up to about 5000! |
Glad I don't have their system on my store then
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gadgetboy Off-Road Guru
Joined: 03 Sep 2005 Odometer: 1947 Location: Belfast, N. Ireland
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Posted: Fri Oct 25, 2013 5:18 pm Post subject:
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Ah. The classic online shop mistake. Don't launch/re-launch until everything is available.
Meanwhile, your customers are finding other suppliers.
Get the shop running with the top 10% selling items. Worry about the fiddly stuff later. Customers are fickle and it's virtually impossible to get them back once you've lost them.
__________________________________ Move along. Nothing to see here. |
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gadgetboy Off-Road Guru
Joined: 03 Sep 2005 Odometer: 1947 Location: Belfast, N. Ireland
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Posted: Fri Nov 29, 2013 11:01 am Post subject:
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Dear Difflock Omnipotent Beings
I happened to notice this little banner this morning
And I clicked it ....... blank page
I clicked a few more of the ads ....... blank page
In fact virtually every shop and ad link lead to ........ a blank page
Now it's none of my business but your web pixies are really making a considerable effort to destroy any credibility the Difflock Online Shop ever had.
It seems to me the development has taken an inordinate amount of time for what is a relatively simple project. Online shop templates, even for PHP based forums like this, are readily available and even the most basic would have had you up and running with something generating income long ago. I don't know who your web developers are but they're taking the píss and I hope for your sake they're on a fixed price contract. I would have had serious words with them a long time ago perhaps even shown them the door.
Difflock is an excellent resource but in order to survive it must make commercial sense. The longer this development continues the closer you get to the point where the development costs will outweigh any possible return and the further you distance yourself from your customer base, it's a law of diminishing returns.
__________________________________ Move along. Nothing to see here. |
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LlaniGraham Mud Obsessed
Joined: 06 Nov 2005 Odometer: 2701 Location: Llanidloes
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Posted: Fri Nov 29, 2013 11:19 am Post subject:
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Don't the words "LAUNCH DATE : 9th DECEMBER!" give a slight hint!!
__________________________________ MSA Radio WORCESTER 1
4x4 Response Wales |
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pja4x4 Difflock Staff Member
Joined: 12 Mar 2013 Odometer: 13
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Posted: Fri Nov 29, 2013 11:33 am Post subject: Shop
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Thank you for your post
The banner you are clicking on is not a link, it is a banner informing you when the shop will be open, clicking the banner won't work because the shop isn't open.
Just to try and give you a little bit of background, when we took on Difflock there where 250 products, and it had been like that since the year dot, product information was incorrect and out of date, spelling mistakes etc..
We had another website ready to go however, we took the decision to start from scratch and have a bespoke web site built, when we launch we hope to have in excess of 7000 parts and rising to over 30000. If truth be known we're probably jumping the gun even now, no doubt there will be issues and problems but we'll iron them out asap, we've also opted to go for a full launch rather than a soft launch, we don't know if that's right or wrong only time will tell.
One thing is for certain we have a very professional company building this site and we've been populating the site ourselves, using a group of full time staff. Whilst we are not boffins here we do know the 4wd business and hopefully this will show.
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gadgetboy Off-Road Guru
Joined: 03 Sep 2005 Odometer: 1947 Location: Belfast, N. Ireland
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Posted: Fri Nov 29, 2013 1:41 pm Post subject:
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If the banners and ads aren't links then they shouldn't be clickable.
Internet selling rule 1. Never, ever announce a launch date without being absolutely sure you'll achieve it.
__________________________________ Move along. Nothing to see here. |
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gadgetboy Off-Road Guru
Joined: 03 Sep 2005 Odometer: 1947 Location: Belfast, N. Ireland
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Posted: Mon Dec 09, 2013 6:05 pm Post subject:
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9th December.
Oops.
__________________________________ Move along. Nothing to see here. |
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DD Mud Obsessed
Joined: 25 Sep 2003 Odometer: 9761 Location: Aberdeenshire
1986 Land Rover Defender
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Posted: Mon Dec 09, 2013 6:41 pm Post subject:
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WHAT DO WE WANT!
THE SHOP!
WHEN DO WE WANT IT?
NOW!
WHAT DO WE WANT!
THE SHOP!
WHEN DO WE WANT IT?
NOW!
__________________________________ Disco 'DD' Don
90 v8 for fun
110 XS CSW daily drive
'I came, I saw, I locked the diff' |
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pja4x4 Difflock Staff Member
Joined: 12 Mar 2013 Odometer: 13
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Posted: Wed Dec 11, 2013 6:02 pm Post subject: We are live
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Hi Everyone
Thank you for being so patient
We have gone live, this is an 'on-going' project so please be patient
Please have a look around - hope you like it
Lots more products to go on, and we will be working daily on it
Enjoy
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gadgetboy Off-Road Guru
Joined: 03 Sep 2005 Odometer: 1947 Location: Belfast, N. Ireland
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Posted: Wed Dec 11, 2013 8:18 pm Post subject:
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The forum re-direct links still don't work.
__________________________________ Move along. Nothing to see here. |
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